Analyze AIDA and Three Design Principles

 

Name = Chairunnisa Felicia Penan

ID = 013202200022

Major = VCD CLASS 1 (one)

Course = Digital Literacy

Three Design Principles

Pict 1 = from what it seems, it contain the information about a pict of shoes but there are no persuasion and identity context on that picture. it just a plain pict of shoes.

Pict 2 = by putting a different angle and a model can make the shoes look much more stylish which can persuade people to buy or wear it somewhere but it still has no identity because we can find a plenty pict of a model wearing NIKE Air Force on the internet so there is nothing special or a characteristic about it.

 

Pict 3 = it completed the three design principle because it is not only contain a pict of shoes that also stylish but on top of that it made by me. The identity or characteristic that i put is my artstyle which is cartoonist and semi realist.

AIDA Principle (1)

Attention = the truck illustration in the middle with a yellow color is very eyecatching so it caught everyone eyes at a very first sight. it is what attract people the most and ended up read the whole page.

Interest = this poster shows interest toward people who love food with an aim to joined their food truck event.

Desire = That ” join us for a day of fun in the park” shows the designer desire so that people would come and join their fun event which is Food Truck Event.

Action = after reading a poster, the designer hope that people would take an action which come to 1234 Main Street New York City on april 25th 2004 to join their event that provide food, fun games, and music.

AIDA Principle (2)

Attention = the camping illustration with a bright color combination and playful design would definitely attract your fully attention.

Interest = this poster shows interest to the one who enjoy camping or outdoor activities and have an intention to join Summer Camp 2019.

Desire = the designer desire which is make people to attend and enjoy their real adventures activities also learn new experience through their event.

Action = the designer expect people who read the poster would come to Green Park on April 17th-24th 2019 to do a lot of fun outdoor activities for instance camping and BBQ party.